OVOpills
Even growing a brand should never lose sight of that naturalness that led and could still lead in the most suitable places to him.
Life (a brand, we might add) is like an echo: If you like what you see you have to change the message you send. - James Joyce
Some critics of the idealists there, but no we are not ambitious. It's the price to unconditionally love our job and to respect it.
Always we are asked to raise the brand, to tear anonymity. Too often, however, we are content with a superficial makeover. As if he continued to drink bad wine worried that the glasses are crystal.
It happens to deal with customers who know the habits of your company and that over time more and less observe the details that could make a difference. No coincidence that when things go wrong they are always the last to know.
If someone has something to tell it to someone who listens. Ignorance is double-sided, attacking everywhere.
Often what we get when we face a challenge is determined by whether we accept the results we think we deserve.
"If he pulls out a knife, you extract the gun. If he sends one of your hospital, you send one of his to the morgue: that's how war is waged in Chicago." The Untouchables Marketing Lesson
A fan-page without a communication project design and management is not a social network.
To dream to realize our ideas helps us to rediscover our true desires and deep. When you wake up you just have to work hard to achieve them.
Do not ask a creative to be disciplined. The biggest enemy of our time is self-control.
Try dissatisfaction with what we do leads us to always play the same character and tackle projects as if they were problems and no real opportunities for growth.
The point is in evolving the role of the agency as "creativity supplier" to "brand consultant." Fortunately, there are choices in life that we can still do with your eyes closed.
That's not what we pretend to be enabling us to emerge from an undifferentiated mass, but only the values we believe in.
The environment around us influences our thoughts, our actions, our results. The question to ask is "What surrounds me is supportive or obstacle to the achievement of my goals?".
The goal is not to please everyone, you can not but express our values and present itself to the people who share them.
