OVOpills

We prefer by far the creativity in the service of the creativity that informs an end in itself.

Leo Burnett publishes a study on Social Shopper, customers associated with the web: what do they want?

The pro basketball USA aims to conquer the female audience with cleavage Herstar shoes branded with club logos.

The great author of the cinema waiting for you!

And 'the planning stage focuses on added value and innovation.

The agencies "sell" ideas weight in gold! It can also be. That does not mean they are not correct and successful.

You are following the Cannes Lions? Here are the top 20 spots according to The Gunn Report.

Calano budgets for traditional media to invest in consumActors that thanks to social networks themselves become media.

What is your company's approach to Facebook? Take a sheet and take note of these 9 points.

PRECINEMA play of light and shadows, magic lanterns showed the first postcards from the world. Padua permanent exhibition.

The ideas generate money and not the other.

JACKED. Like two guys have created an empire and at the same time transformed pop culture.

It is essential to share experiences, discoveries and create a cohesive team, purposeful.

Twitter, even in the case of earthquakes in Emilia, it proves faster than the news agencies.

The question does not always have clear ideas. There is talk of new developments without the awareness of a structured project.

An app used by millions of consumActors, linked to the brand, it is a value impossible to reach with GRP.

We have better results if the relationship with customers is healthy, to provide advice rather than the mere execution.

In doing our job we should use the creative leverage to re-create rather than re-think the existing one.

Italy: the most western country back from the digital revolution and the most advanced on the mobile.

New communication? It seems rather that you are doing things with new tools ever.