
Asso di Cuori / Brand
OVOstudio Playing Card! Ace of Hearts / Brand: the term literal translation is "brand", but the brand concept expresses much more than a trademark. It is the set of tangible and intangible attributes of the brand and has the aim to create value around it, generating the recognizability and reliability feelings. The brand simplifies the decision-making process of the consumer and is both a guarantee of quality is a different alternative, distinctive, relevant and credible compared to competing offers.